Pricing_Strategic_ImportanceStrategic_Price_ManagementValue_Oriented_PricingB2B_Price_Optimization

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Price Optimization Guide Contents
 
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Pricing Summits and Roadmaps

Our proprietary Pyramid Pricing℠ Pricing Pyramid framework provides the foundation for TIP Group’s pricing summit and pricing strategy roadmap engagements.  
 

These engagements tend to be highly tailored, and often focus on specific strategic business issues. To portray our typical approach, the generic anatomy of our popular “Pricing Innovation Summit” engagement format is described below. Two deployment examples are shown to illustrate how the summit methodology can be tailored to fit specific client objectives and deployment contexts. Examples of other "summit focus areas" can include the following: 

  • finding new avenues for growth through innovative value/price management methods,
  • ensuring upfront organizational alignment around key strategies in a large-scale transformational pricing initiative,
  • management of specific competitive threats, or
  • methods to integrate pricing of large acquired businesses.
Pricing_Summit_Objective
Pricing_Strategy_Roadmap
Value_Based_Pricing_Agenda
The Pyramid Pricing framework is deployed to define an agenda for a one- to two-day team event attended by key organizational stakeholders in pricing, sales, profitability, and value management.

Through a series of workshops that incorporate ideation/creativity techniques and are seeded with real-life contemporary examples of successful pricing innovations, attendees explore each Pyramid Pricing opportunity area. 

The Pyramid Pricing framework is deployed to define an agenda for a one-day team event attended by key organizational stakeholders in sales, pricing, profitability, and value management.

Through a series of workshops that incorporate ideation/creativity techniques and are seeded with real-life contemporary examples of successful market/value based pricing innovations, attendees explore how such best practices may be applied at their organization.  

Pricing_Summit_Deliverables
The output from the summit is compiled into a set of tangible, defined project opportunities that can be subsequently prioritized by management to create a “pricing roadmap” for the business.

The process creates organizational alignment on how to improve pricing, profitability, and value management practices in the organization. 

The output from the summit is used to refine the preliminary project plan for the value-based pricing project for the business.

The process begins to create organizational alignment on how to improve value-based pricing practices in the organization. 

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The Innovative Pricing Group, LLC.
Tel.: 513.377.4692
Email: contact@pricinginnovation.com
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